Taylor must pay McDonald’s a tidy sum for the exclusivity contract. Both parties make out like bandits in the deal. I’m kind of surprised McDonald’s never in-housed it out of greed, but that day may be coming due to all the negative publicity.
I suspect it’s a case of they thought they were getting a good deal out of this when they signed the contract but didn’t realise how much Taylor was going to take the piss until it was too late. Likely when the contract expires it probably won’t be renewed.
Taylor must pay McDonald’s a tidy sum for the exclusivity contract. Both parties make out like bandits in the deal. I’m kind of surprised McDonald’s never in-housed it out of greed, but that day may be coming due to all the negative publicity.
I suspect it’s a case of they thought they were getting a good deal out of this when they signed the contract but didn’t realise how much Taylor was going to take the piss until it was too late. Likely when the contract expires it probably won’t be renewed.