Rightwing playbooks used in past election campaigns are being dusted off for an all-out assault on the vice-president

For Barack Obama there was “birtherism” and a name they said sounded like a specific Middle East terrorist. For Hillary Clinton there was “Lock her up” and merchandise that said, “Trump that bitch”, “Hillary sucks but not like Monica” and “Life’s a bitch: don’t vote for one.”

Rightwing playbooks deployed in past election campaigns are being dusted off for an all-out assault against Vice-President Kamala Harris, the de facto Democratic nominee aiming to become the first Black woman and first person of south Asian descent to be US president.

It’s obvious that the Republicans are going to play the race and gender card, which we’ve seen already in some of the attacks on social media,” said Tara Setmayer, a Black woman who is co-founder and chief executive of the Seneca Project, a women-led super political action committee. “It may be catnip for their Maga base but it will be a turnoff for the moderate voters in the battleground states that will determine this election.”

  • Flying Squid@lemmy.world
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    3 months ago

    Good. The uglier they get, the more people will be turned off. Plenty of people who are racist but don’t consider themselves to be racist do not like the overt racists.

      • lolcatnip@reddthat.com
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        3 months ago

        My dad is almost one of the the people FlyingSquid talking about; he’s a Democrat and kind of racist, but he doesn’t see himself as a racist. Someone like a more Republican version of my dad might be persuaded to vote for Harris, or at least not vote for Trump, if the Trump campaign gets too nasty.

        Don’t forget that magats aren’t the only people who would potentially vote for Trump; a lot of people are swing voters who, for some reason, have a hard time deciding who to vote for. Neither candidate can win without appealing to a majority of those voters.

        • Flying Squid@lemmy.world
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          3 months ago

          Yep. My grandmother, born in the first decade of the 20th century, had some pretty racist ideas. But when she lived in the UK, she always voted Labour and when she emigrated to the U.S. and became a citizen, she always voted Democrat. And she died before Obama was elected, but I have no doubt she would have voted for Obama even if she had pretty obvious racist issues with her black next-door neighbor.

          Reminds me of the story going around during the 2008 election about the canvasser in the south being told by a white person, “we’re voting for the n-!”

          • Nougat@fedia.io
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            3 months ago

            Reminds me of the story going around during the 2008 election about the canvasser in the south being told by a white person, “we’re voting for the n-!”

            Canvasser: “… Okay!”

        • glockenspiel@programming.dev
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          3 months ago

          I have family that are similar. I wouldn’t classify them as racist, but they straddle that line with opinions. I’ve never seen or heard them classify an entire group of people or act discriminatory in person. It is more along the lines of “everyone is equal and nobody should get special treatment” regarding things like affirmative action or the more extreme DEI practices of some companies.

          My experience is such that these people can be reached if we keep the lines of communication open rather than do the easy thing of cutting them off. I’ve been able to use their own logic and verbiage (especially verbiage) against them but one can’t go in guns blazing. To change minds, it must feel like their idea. Turn the heat up slowly and introduce doubt and ideas.

          My big take away, with people like I described above, is that they are reacting to the more extreme people who would feel right at home in the racist far right if things were just a tad different. Cultural warriors and grievance politics leaders are cancerous regardless of which side of the spectrum they occupy because their goal remains the same: divide the normal people and turn us against each other.

          And judging by what happens in my extended family and how it is breaking down on political lines… it is sadly working.

          • cybervseas@lemmy.world
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            3 months ago

            more extreme DEI practices of some companies

            Could you share some companies or practices you know of that were extreme? I ask not as a challenge but to learn more.

      • Flying Squid@lemmy.world
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        3 months ago

        MAGA are going to vote for Trump regardless. They’re also only 30% of the country, so he needs more than them to win.

        I’m not sure why so many people don’t get that and say things like this.

    • disguy_ovahea@lemmy.world
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      3 months ago

      Despite what many believe on Lemmy, there are also people who only vote Republican for financial reasons and try to ignore the racism and bigotry of the party. I personally know a few that intend to abstain in the fall now.

      • nilloc@discuss.tchncs.de
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        3 months ago

        Careful a lot of them will still vote for him.

        [According to] Ange-Marie Hancock, director of the Kirwan Institute for the Study of Race and Ethnicity at The Ohio State University. She also happens to lead a group of scholars studying the current vice presidency. Their work is called the Kamala Harris Project…

        what’s interesting about how it impacts swing voters or independent voters is certainly on the surface, if you were to survey independent voters or swing voters, I bet you would get a strong majority who would say, we really don’t like that kind of language. We really don’t like the way in which he talks about women or talks about his opponents in that kind of way. The challenge of course, is that many political psychologists have found that even as we kind of consciously say, we don’t agree with it, it still ends up having a negative impact.”

        From Consider This from NPR: Kamala Harris already faces racism and sexism from Trump and Republicans, Jul 24, 2024 https://podcasts.apple.com/us/podcast/consider-this-from-npr/id1503226625?i=1000663256947

        There’s a deeper explanation in that (short) podcast in case anyone is curious.