This was an interesting article. I’m not a service provider, nor in the EU, so I have little personal exposure to this change. I like the customer freedom it will probably provide me as splash damage, though.
The thing I really want to call out is the tone of the article: “This thing we relied on is going away. Instead of gnashing your teeth and being mad, here’s how to leverage it to make your offering more attractive than your competition.”
This is my fear. It’s still possible, barely, to buy a dumb TV. When my current fridge/dishwasher/stove/etc dies in a few years, will there even be a dumb version? Will it cost 5x the price of a spyware version? How about my thermostat. HVAC? Car? And will attempting to disable any of this spyware land me in prison?
Right now, uninformed/unaware/stupid people are affected by this. Pretty soon, everyone will be, or they will have to forego things we consider to be necessities now, like refrigeration and cell phones or be rich enough to buy the privacy-focused models.
I can’t immediately find it, but I just saw another post about a new privacy-focused cellphone with a huge price tag. The established manufacturers have a cost advantage. Samsung et al. can easily make a new fridge with fewer consumer rights, but a new company will have to spend tons of capital to make a factory to put out a comparable product; and they won’t have the advantage of selling your data to subsidize the price.
Privacy is and will become more-so a commodity unless we fight for it.