Google is feeling pretty pumped about a new way of showing you ads on YouTube
www.androidauthority.com
Google says pause ads on YouTube are getting a very positive reaction from advertisers. The company could roll them out widely soon.

YouTube first spoke about pause ads last year when it started trialing them in select regions. At the time, the company said that when you pause a video, it will shrink, and an ad will appear next to it.

Example:

“In Q1, we saw strong traction from the introduction of a pause ads pilot on connected TVs, a new non-interruptive ad format that appears when users pause their organic content,” Schindler noted. He went on to share that YouTube’s pause ads are “driving strong brand lift results” and “are commanding premium pricing from advertisers.”

Schindler didn’t share any timelines for when pause ads will start appearing on YouTube, but we know they’ll first roll out on smart TVs. The nature of these ads, including their duration, skippability, and more is still unclear. We also don’t know if Google plans to introduce these ads on YouTube’s mobile apps.

  • CosmicTurtle0@lemmy.dbzer0.comEnglish
    61·
    6 months ago

    The only company that can compete with YouTube is pornhub. People have been begging on their hands and knees for them to enter the hard space. It’s fertile territory, with lots of the kinks worked out. I really hope they spank YouTube in the nuts and give it a go.

        • CephalonC@lemm.eeEnglish
          2·
          6 months ago

          I mean, there’s about 3 to 4 depending on your interpretation.

          And no, I don’t appreciate the cursed knowledge of sexual puns on my part, but you know, furries, am I right?