Despite claims over taking back control, UK is forced to comply with rules on which it has no say

  • setInner234@lemmy.world
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    1 year ago

    Hate to be that person, but AMP links are not good. It’s yet another one of Google’s schemes to control the web.

    As for the article: feels like everyone with half a brain knew this was going to happen and unfortunately that’s 48% of eligible voters at the time.

      • towerful@programming.dev
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        1 year ago

        Google invented AMP.
        It had specifications for a webpage to conform to.
        In return, Google would serve a cached copy and rank your page higher - ie a bigger audience. So publishers had to play along.

        This article has some overviews on it.

        https://www.theregister.com/2017/05/19/open_source_insider_google_amp_bad_bad_bad/

        AMP developers produced something that is bad for the open web ecosystem because it destroys three sacrosanct elements of the web: the URL, the open web standard of HTML, and the decentralisation of the web.

        Whilst AMP is now open source, it’s still Google.
        I don’t know that any other search engines recognise AMP.
        I don’t think I’ve ever seen an “Always AMP” browser extension (tho I have seen many “de-amp” extensions).

        Personally , I will support the publishers by linking/sharing/viewing the actual article link instead of the AMP link.

        • chris@fedia.ioOP
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          1 year ago

          Apologies, I didn’t know this, I just thought it was served on a subdomain for some random reason and it didn’t matter. I’ll ensure my links are “clean” in future 🙂

        • Rambler@lemm.ee
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          1 year ago

          An interesting article - thanks for the link. I’m not exactly sure what options I have now though: I don’t use Google search, I don’t use their browser (or any of their software) - am I good to go?

      • setInner234@lemmy.world
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        1 year ago

        This is an old link, but contains all the information needed. They’ve watered it down a bit since, but you still see it pop up from time to time: https://www.theregister.com/2017/05/19/open_source_insider_google_amp_bad_bad_bad/

        edit: oh, someone else posted the exact same article, haha. I didn’t look at the context, just replied directly from my inbox. Well, I’m leaving it here, so everyone can see me embarrassing myself :)