While I find the wiki-style site for European alternatives ( https://www.goeuropean.org/ ) very helpful and have started using it fairly regularly, I feel like it misses an option to just look up a brand or company and easily find out where it’s from. Maybe that is already an option and I haven’t found it. If so, please point me in that direction.

If not, what I would hope for, is a quick and simple place to check if a given brand or company is perhaps American owned (or more generally where it’s profit ultimately goes). For example, I seriously doubt my mother in law would be able to know that Toblerone is an American owned brand. The current wiki pre-supposes that users already know this.

The average EU citizen is in his mid 40s and likely not all that tech savvy. Purchasing power skews towards older folks anyway, so it should be a goal to get this demographic on board. Does anyone have a starting off point where one can easily find the information on a specific company or brand on the go? Could something like this be added to the current site ( https://www.goeuropean.org/ )?