A majority (64%) of 5,728 people surveyed by Gartner in December 2023 said they would prefer companies not to use AI in their customer service. Additionally, 53%...
The market does determine, unfortunately the market is relatively unfazed by subpar customer service. It has to be really bad or a huge legal catastrophe before it moves the needle. Which is why phone trees and long wait times are ubiquitous despite being universally hated. Marketing and sales and having a 90+ % rate of people that don’t ever feel the need to call customer service basically eliminates that bad service as a concern.
Even when asus had a famously bad customer service scandal this year, their sales continued to rise unabated.
The market does determine, unfortunately the market is relatively unfazed by subpar customer service. It has to be really bad or a huge legal catastrophe before it moves the needle. Which is why phone trees and long wait times are ubiquitous despite being universally hated. Marketing and sales and having a 90+ % rate of people that don’t ever feel the need to call customer service basically eliminates that bad service as a concern.
Even when asus had a famously bad customer service scandal this year, their sales continued to rise unabated.