I am 43 and I remember growing up, people in the early days of the internet were calling people in my age group (late genx/early millenial) a generation that will be “impossible to advertise to.” For me, it’s rang very true. I can’t think of a single time I ever saw an ad for anything and it made me want to spend money on a product or service. But I guess that hasn’t been the norm, or ads would be dead.
Early GenXer here. Am the same way. Have always hated ads in any form. Except maybe print ads. Especially in the old days in mags like Electronic Fun & Games or something. Even targeted ads are useless to me. If there’s something I’m interested in, I’ll search it out and find what I need. I don’t need some company scraping my data and telling me what I want. I run a Pihole, use ad blockers and YouTube specific apps to block ads and always will
I am 43 and I remember growing up, people in the early days of the internet were calling people in my age group (late genx/early millenial) a generation that will be “impossible to advertise to.” For me, it’s rang very true. I can’t think of a single time I ever saw an ad for anything and it made me want to spend money on a product or service. But I guess that hasn’t been the norm, or ads would be dead.
They’re alive because of all the tracking data they use now. Targeted ads are significantly more effective than their counterparts.
Early GenXer here. Am the same way. Have always hated ads in any form. Except maybe print ads. Especially in the old days in mags like Electronic Fun & Games or something. Even targeted ads are useless to me. If there’s something I’m interested in, I’ll search it out and find what I need. I don’t need some company scraping my data and telling me what I want. I run a Pihole, use ad blockers and YouTube specific apps to block ads and always will